Interim project management
Playmobil
Toy manufacturer
Project: Outsourcing of the decoration department and graphic departments to external service providers, inside sales project - restructuring of internal sales in Europe. Implementation of cost-saving projects in the area of marketing and sales, restructuring initiatives in the area of sales, marketing and trade marketing
Tasks: Internationally applicable POS concept, outsourcing deco team, development of international team through external service providers, optimisation of sales processes D-A-CH-O, process specifications for SAP adjustments, operational management of trade marketing team, optimisation of sales and marketing processes
Project: Sales and marketing excellence (phase 1), concept development and implementation of a new sales structure (phase 2)
Tasks: Analysis of sales and marketing, development of sales strategy, organisational structure, further development of ERP and CRM, process improvement in marketing and sales, campaign management, introduction of OKR
Sales responsibility: > 45 million
Aurora Lichtwerke GmbH
Project: Head of Sales Light & Disinfection
Tasks: Development of sales network for DACH region, operational sales, development and support of KAM)
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